Official Supplier of Play-proof Denim

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The Adventure Starts Here

The Adventure starts here

We’re proud to be the only kids’ clothing brand using bio-based Dyneema®, the world’s strongest fiber—15x stronger than steel and trusted by real-life superheros in everything from climbing gear to body armor.

Dyneema

Unite and Conquer

RadLad gear is made for the wild spirit of Canadian kids. From backyard climbs to mountain-sized challenges, we understand what tough means up here.

We design every piece with the toughness and comfort Canadian families expect – because every kid deserves to grow up wild and free.

Canadian Owned

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Built for Adventure

Made to Last

We’re so confident in the durability of our denim, we back it with the Play-Proof Promise.

If your RadLads rip or wear out within a year, we’ll replace them with the next size up — because you’ve got better things to do than worry about worn-out knees or ripped seams.

Shop our Play-Proof Styles

Durable Comfort for Every Adventure

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Play hard

tread light

Nothing is more sustainable than clothing that lasts.

Our denim blends polyester made from recycled bottles, with bio-based Dyneema®—the world’s strongest fiber™—for gear that’s as kind to the planet as it is tough on play.

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Shop our Sustainable Styles